How NORAS Works
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A wealth of information

NORAS accurately profiles the users of the major UK job boards, segmenting the data by more than 40 categories including industry sector, location, seniority, experience, etc.

Over 300,000 candidates have told us about their online behaviour, preferences, their job-seeking methods and success rates. We have built an accurate demographic profile of each user, including key criteria such as age, gender, location, qualifications, and socio-economic status.

For each job board, this user data is then combined with traffic figures to build a highly detailed model and understanding of each job board's audience and make-up.

You can see the NORAS results or, to find out more, read about the research method behind NORAS.